EdigiBrands – Lead Generation Company

Lead Generation Service

Lead Generation Service


Lead Generation service is the most used service by the advertising department of any big company or business today.

Most broadly, with the help of lead-Generation service, any big or small company or business advertises its product or service only to those targeted people who are interested in their product or service, and people who are interested in that company. Those who are not interested in the product or service of Yes Business, those people are negative during the advertisement.


  • Such a targeted audience is called a lead.
  • The technology or process used to find such a targeted audience is called lead generation.
  • And any company that helps in increasing the sales of a product B2B or B2C by Generation these leads with the help of this process, this service provided by those companies is called Lead Generation Service.

What is lead?

In the context of lead generation service, a lead is a potential customer or target audience whose interest is towards a service that many people are willing to sell.

In other words, whenever a company or business wants to sell its product, they need a customer. That is why, through various types of studies and strategies, potential customers are detected, who are interested and able to buy a product or service. Such potential customers are called leads.

What are the types of Lead?

There are mainly two types of leads under lead generation service, which are called inbound leads and outbound leads.


  • Inbound Lead


Inbound leads are those leads that can be attracted by social media, such as Facebook, Twitter, and Instagram; above all, if a person or customer can decide to buy a product, then they are placed under inbound lead. Is. This is mainly known as Business to Customer ie B2C lead. These are the people who can make their purchasing decision by being influenced by social media.


  • Outbound Lead


Outbound leads are those leads who do not take their purchasing decision on social media. They are persuaded through direct calls, direct mail, or advertising or marketing services so that they buy a product or service. These Leads are called B2B i.e. Business to Business Leads.

Such people cannot make their purchasing decisions on social media platforms. And that’s why they make purchasing decisions in real life which is the example of business to business lead.

What is Lead Customization?

If a marketer can mentally prepare any customer to buy another product contrary to his original nature, then it is called lead customization.

That is, to convince a customer to sell his product, especially the product from which he does not want to buy. This process is called lead customization. Because in this process a customer is completely customized and the product is sold, which he does not want to buy. And that’s why mental weakness is created in that customer to buy a product.

What is Lead Generation Service?

Lead generation service is a service that generates leads through outsourcing for different types of businesses or companies. That is, to sell the products of different types of companies, such people are found, who want to buy those products, or are a little bit interested in buying.

It is not very difficult to find such people. Under Lead Generation Service, a lot of people are found using some method or the other about their nature and their preferences, ranging from their daily routine to their nature, and their buying ability. Capacity, information about their daily expenditure, besides their likes and dislikes are also stored in a database.

After processing with the help of that database, some such names or such leads, which can be called potential customers, are selected. And a list of them is made and this list is sold to those people who need such people, who want to buy that particular product.

If we say in other words, to increase sales in the context of any business, lead generation service prepares a list of such potential customers, who want to buy those products, or who have little interest in buying more products.

What is the Collaboration of Lead Generation Service with Marketing Strategy

The collaboration of lead-Generation services with a marketing strategy is very old. Because whenever an internet marketer needs people for marketing any product or service, that is, a target audience is required. Then the lead comes in handy to achieve such a target audience. And to generate the lead ie lead Generation service is used to locate the lead.

Most of the leads are used by marketing strategists all over the world and those big companies that want to reach some targeted audience who are fully interested in their service or product.

Which is the Best Lead Generation Service?

Best lead-Generation service can be explained by an example or by definition.


The best lead-Generation service is the service that can provide both normal leads and customized leads at the same time. That is, a service capable of providing B2B and B2C leads is called the best lead Generation service because, with the help of such a service, sales can be increased in multiplication.


There are many examples of the best lead Generation services that you should know about, such as –

  1. Lead Generation
  2. Callbox Lead Generation Service
  3. Upcall Lead Generation Service
  4. Discover Org Lead Generation Service
  5. Candor Works Lead Generation Service
  6. Overdrive Interactive Lead Generation Service

All this leads editing service is known as the best lead Generation service in the whole world.

How Edigibrand Company Can Help You With Lead Generation?

Our Edigibrand Company is doing lead Generation work for the last 5 years. And we have given leads to many marketing companies or business companies by Generation leads, and their response has been very positive towards it. Because of this, a few days ago we have completed the journey of 5 years of our business. And this is impossible without customer satisfaction.

If you are doing any business and you want your product to reach many people, then we can do this work for you. Because this is what we have been doing for the last 5 years. We can find potential customers for your business and hand over a list of similar customers who will help you grow your business. And will be fully interested in buying your service or your product.

What is the scope of lead generation?

Today, many people are tired of doing business, or who have suffered a lot in business, and they do not see any benefit in doing business. Such people have never used lead generation services because if they do, they will get potential customers to sell their products.

Today, marketing done to sell a product to the targeted potential customer has become very expensive. That is why the person of every marketing service wants that his money should be fully used for him, and the money he is investing for marketing should come back at least three or four times in the form of sales.

That is why today every marketing service mostly uses a leads dating service. That is why we can say that lead dating service is very effective in today’s time which can be successful in increasing sales.

And that is why the scope of lead generation service is very much in the future.


So in today’s article, we learned what lead-Generation service is, what lead is, and how to do lead generation. Along with this, we also know how many types of leads can be and what is called B2B and B2C leads and what are they used for. 

If you are considering taking Lead Generation Services, then we will be happy to help you in this matter. Pease contact us Immediately. 

Thank you.

Amol Tolbande

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Most Software Marketing Agencies Suck.

They’re focused on “traffic”, we are solely focused on generating new appointments & booking.

Most agencies are not fit to service IT firms. Their strategies are out touch and they don’t understand the inner workings of your business.

I’ve worked with lT firms for almost a year, I know what you care about.

Not rankings, not traffic, not colorful charts and not even leads. New qualified bookings.

Our entire process is built with that goal in mind, which is why we’re so damn effective at what we do.

From the way we operate to the way we structure our contracts, we’re not here to bill you for busy work, we’re here to help you land big clients.

Amol Tolbande, Edigibrands